this project sought to magnify—at various levels—the shadow mask found on cathode-ray tube television displays to demonstrate the uniquely “enstranging” quality inherent to the medium, with enstrangement defined by literary theorist viktor shklovsky as the “complication of the form” within an artwork to create “the sensation of seeing” for viewers

the archival material displayed on the television is from the television game show catchphrase, selected for its fundamentally enstranging mechanics: familiar catchphrases are made strange through their depictions as visual metaphors

the utilisation of the crt television is an attempt to challenge hegemonic techno-capitalist narratives around obsolescence by showing that—as cultural theorist charles acland highlighted—“new cultural phenomena rely on encounters with the old”